Since 1991

Detroit Classics

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1991 Built Tough Military Green Thermal 1991 Built Tough Military Green Thermal
1991 Built Tough Military Green Thermal

1991 Built Tough Military Green Thermal

From $40.00
1991 Built Tough Made in Detroit heritage apparel design 1991 Built Tough Made in Detroit heritage apparel design
1991 Built Tough Made in Detroit heritage apparel design
NEW

1991 Built Tough Black Frost Henley

From $35.00
New Era Black Thermals New Era Black Thermals
New Era Black Thermals
NEW

New Era Black Thermals

From $45.00
Navy MID'stressed Thermals Navy MID'stressed Thermals
Navy MID'stressed Thermals
NEW

Navy MID'stressed Thermals

From $40.00
1991 Built Tough Shirts 1991 Built Tough Shirts
1991 Built Tough Shirts

1991 Built Tough Shirts

From $19.91
Detroit Original T-Shirt 1991 Made In Detroit logo Detroit Original T-Shirt 1991 Made In Detroit logo
MID Original Shirt 1991 Made In Detroit logo
Original Since 1991

MID Original Shirt

From $26.00
detroit shifter shirt made in detroit muscle car shirt detroit shifter shirt made in detroit muscle car shirt
Detroit Shifter T-Shirt 2006 Made In Detroit logo
Original Since 2005

Shifter Navy Shirt

From $26.00
New Era Grey Thermals New Era Grey Thermals
New Era Grey Thermals

New Era Grey Thermals

From $45.00
Discharged Shifter Unisex Thermal Discharged Shifter Unisex Thermal
Discharged Shifter Unisex Thermal

Discharged Shifter Unisex Thermal

From $40.00
Detroit Tail Script Navy Thermal Detroit Tail Script Navy Thermal
Detroit Tail Script Navy Thermal

Detroit Tail Script Navy Thermal

From $40.00
Biker Wrench Shirt Biker Wrench Shirt
Biker Wrench Shirt
ORIGINAL SINCE 2006

Biker Wrench Shirt

From $26.00
Icon City Shirts Icon City Shirts
Icon City Shirts
ORIGINAL SINCE 2011

Icon City Shirts

From $19.91
Unisex Ope! Made In Michigan Long Sleeve Unisex Ope! Made In Michigan Long Sleeve
Unisex Ope! Made In Michigan Long Sleeve
NEW

Unisex Ope! Made In Michigan Long Sleeve

From $29.91
New Era MID Eco Grey w/ Navy Distressed Shirts New Era MID Eco Grey w/ Navy Distressed Shirts
New Era MID Eco Grey w/ Navy Distressed Shirts

New Era MID Eco Grey w/ Navy Distressed Shirts

$39.99
New Era Detroit Tail Script Shirt New Era Detroit Tail Script Shirt
New Era Detroit Tail Script Shirt

New Era Detroit Tail Script Shirt

From $35.00
Eco Grey Blue Shifter Premium Triblend Shirt Eco Grey Blue Shifter Premium Triblend Shirt
Eco Grey Blue Shifter Premium Triblend Shirt

Eco Grey Blue Shifter Premium Triblend Shirt

From $30.00

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Featured Products

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Rosie Motor City Girl Crewnecks Rosie Motor City Girl Crewnecks
Rosie Motor City Girl Crewnecks
NEW

Rosie Motor City Girl Crewnecks

From $55.00
Made In Detroit Charcoal Workwear Jacket Made In Detroit Charcoal Workwear Jacket
Made In Detroit Charcoal Workwear Jacket
UP TO 4X!

Made In Detroit Charcoal Workwear Jacket

From $85.99
Detroit Retro Arch Long Sleeve Tunics Detroit Retro Arch Long Sleeve Tunics
Detroit Retro Arch Long Sleeve Tunics
NEW

Detroit Retro Arch Long Sleeve Tunics

From $30.00
Detroit Tail Script Rope Hat Detroit Tail Script Rope Hat
Detroit Tail Script Rope Hat
NEW

Detroit Tail Script Rope Hat

$35.00
New Era Grey Thermals New Era Grey Thermals
New Era Grey Thermals

New Era Grey Thermals

From $45.00
Ladies MID Black 7/8 Legging Ladies MID Black 7/8 Legging
NEW

Ladies MID Black 7/8 Legging

From $50.00
American Coney Island Red Shirt American Coney Island Red Shirt
American Coney Island Red Shirt

American Coney Island Red Shirt

From $26.00
1991 Built Tough Military Green Thermal 1991 Built Tough Military Green Thermal
1991 Built Tough Military Green Thermal

1991 Built Tough Military Green Thermal

From $40.00

THE ORIGINAL DETROIT BRAND, SINCE 1991.

Accessories

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Rosie the Riveter/Motor City Girl Mug Rosie the Riveter/Motor City Girl Mug
Rosie the Riveter/Motor City Girl Mug

Rosie the Riveter/Motor City Girl Mug

$12.00
MID/Shifter Can Koozies MID/Shifter Can Koozies
MID/Shifter Can Koozies

MID/Shifter Can Koozies

$4.00
MID Circle 20oz Stainless Tumbler MID Circle 20oz Stainless Tumbler
MID Circle 20oz Stainless Tumbler
Save $10.00

MID Circle 20oz Stainless Tumbler

$25.00 $35.00
SHIFTER Decals - 6" x 6" SHIFTER Decals - 6" x 6"
SHIFTER Decals - 6" x 6"

SHIFTER Decals - 6" x 6"

$6.00
+2
MID Circle/Shifter Coffee Mug MID Circle/Shifter Coffee Mug
MID Circle/Shifter Coffee Mug

MID Circle/Shifter Coffee Mug

$12.00
Rosie Dual Compartment Crossbody Rosie Dual Compartment Crossbody
Rosie Dual Compartment Crossbody

Rosie Dual Compartment Crossbody

$30.00
Circle Can Glass Circle Can Glass
Circle Can Glass

Circle Can Glass

$10.00
Recycled Tire Coaster Sets Recycled Tire Coaster Sets
Recycled Tire Coaster Sets

Recycled Tire Coaster Sets

$16.00
Shifter Pint Glasses Shifter Pint Glasses
Shifter Pint Glasses

Shifter Pint Glasses

From $12.00
Bottle Opener Key Chains Bottle Opener Key Chains
Bottle Opener Key Chains

Bottle Opener Key Chains

$6.00
MID 4" Stickers MID 4" Stickers
MID 4" Stickers

MID 4" Stickers

$2.00
+6
MID Wrapping Paper MID Wrapping Paper
MID Wrapping Paper
🎄 HOLIDAY

MID Wrapping Paper

From $2.99
License Plate Frame Cover License Plate Frame Cover
License Plate Frame Cover

License Plate Frame Cover

$6.00
MID Sherpa Plush Blanket MID Sherpa Plush Blanket
MID Sherpa Plush Blanket
Sold out

MID Sherpa Plush Blanket

$55.00
Shifter Can Koozies Shifter Can Koozies
Shifter Can Koozies

Shifter Can Koozies

$4.00
Helmet Skull Sticker Helmet Skull Sticker
Helmet Skull Sticker

Helmet Skull Sticker

$2.00

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Hats

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New Era Grit Knit Pom Beanie New Era Grit Knit Pom Beanie
New Era Grit Knit Pom Beanie

New Era Grit Knit Pom Beanie

$35.00
Detroit Tail Script Rope Hat Detroit Tail Script Rope Hat
Detroit Tail Script Rope Hat
NEW

Detroit Tail Script Rope Hat

$35.00
MID Black Cuff Beanie MID Black Cuff Beanie
MID Black Cuff Beanie

MID Black Cuff Beanie

$27.00
Grit Knit Beanies Grit Knit Beanies
Grit Knit Beanies

Grit Knit Beanies

$26.00
New Era Detroit Faux Fur Pom Beanie New Era Detroit Faux Fur Pom Beanie
New Era Detroit Faux Fur Pom Beanie
Sold out

New Era Detroit Faux Fur Pom Beanie

$30.00
Shifter Cuff Beanie Shifter Cuff Beanie
Shifter Cuff Beanie

Shifter Cuff Beanie

$27.00

More Collections

Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets

Men's Black Detroit Denim Jackets

View full details
$110.00
Color:
Black/Orange
Size
In stock

Our Story

Crafted in a loft above Eastern Market in 1991, a Detroit legend was born...

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