FIRST BATCH JUST DROPPED

The USA 250th Anniversary Collection

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New Era MID USA 250 Polo New Era MID USA 250 Polo
New Era MID USA 250 Polo
NEW

New Era MID USA 250 Polo

From $60.00 USD
MID USA 250 1/4 Zip MID USA 250 1/4 Zip
MID USA 250 1/4 Zip
NEW

MID USA 250 1/4 Zip

From $60.00 USD
MID USA 250 Flex Fit Hat MID USA 250 Flex Fit Hat
MID USA 250 Flex Fit Hat
NEW

MID USA 250 Flex Fit Hat

$30.00 USD
USA 250 Patch USA 250 Patch
NEW

USA 250 Patch

$10.00 USD
New Era USA 250 Snapback Trucker Hat New Era USA 250 Snapback Trucker Hat
New Era USA 250 Snapback Trucker Hat
NEW

New Era USA 250 Snapback Trucker Hat

$30.00 USD
New Era USA 250 Pom Beanie New Era USA 250 Pom Beanie
New Era USA 250 Pom Beanie
NEW

New Era USA 250 Pom Beanie

$30.00 USD
USA 250 Snapbacks USA 250 Snapbacks
USA 250 Snapbacks
NEW

USA 250 Snapbacks

$25.00 USD
USA 250 Navy Foam Truckers USA 250 Navy Foam Truckers
USA 250 Navy Foam Truckers
NEW

USA 250 Navy Foam Truckers

From $25.00 USD

Custom Apparel?

Bring Your Brand to Life. Custom Orders & Corporate Apparel by Made In Detroit

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NEW ARRIVALS

Spring / Summer 2026

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Ladies Detroit Rosie Script Premium Triblend Muscle Tank Ladies Detroit Rosie Script Premium Triblend Muscle Tank
Ladies Detroit Rosie Script Premium Triblend Muscle Tank
NEW

Ladies Detroit Rosie Script Premium Triblend Muscle Tank

From $28.00 USD
Ladies Motor City Girl Navy Racerback Tank Ladies Motor City Girl Navy Racerback Tank
Ladies Motor City Girl Navy Racerback Tank
NEW

Ladies Motor City Girl Navy Racerback Tank

From $26.00 USD
Ladies MID Crop Rib Racer Tank Ladies MID Crop Rib Racer Tank
Ladies MID Crop Rib Racer Tank
NEW

Ladies MID Crop Rib Racer Tank

From $28.00 USD
Men's Shifter Premium Triblend Black Tank Men's Shifter Premium Triblend Black Tank
Men's Shifter Premium Triblend Black Tank
NEW

Men's Shifter Premium Triblend Black Tank

From $28.00 USD
Men's 1991 Gold Built Tough Premium Triblend Tank Men's 1991 Gold Built Tough Premium Triblend Tank
Men's 1991 Gold Built Tough Premium Triblend Tank
NEW

Men's 1991 Gold Built Tough Premium Triblend Tank

From $28.00 USD
Men's Michigan Roots Premium Triblend Tank Men's Michigan Roots Premium Triblend Tank
Men's Michigan Roots Premium Triblend Tank
NEW

Men's Michigan Roots Premium Triblend Tank

From $28.00 USD
Men's Shifter Premium Triblend Red Tank Men's Shifter Premium Triblend Red Tank
Men's Shifter Premium Triblend Red Tank
NEW

Men's Shifter Premium Triblend Red Tank

From $28.00 USD
MID Red Beach Wash Mesh Snapback Cap MID Red Beach Wash Mesh Snapback Cap
MID Red Beach Wash Mesh Snapback Cap

MID Red Beach Wash Mesh Snapback Cap

$30.00 USD
Rosie Foam Truckers Rosie Foam Truckers
Rosie Foam Truckers
NEW

Rosie Foam Truckers

$25.00 USD
+2
Ladies Rosie Premium Triblend Rocker Tanks Ladies Rosie Premium Triblend Rocker Tanks
Ladies Rosie Premium Triblend Rocker Tanks

Ladies Rosie Premium Triblend Rocker Tanks

From $28.00 USD
Shifter Premium Triblend Long Sleeve Raglans Shifter Premium Triblend Long Sleeve Raglans
Shifter Premium Triblend Long Sleeve Raglans

Shifter Premium Triblend Long Sleeve Raglans

From $35.00 USD
Ladies MID Premium Triblend Relaxed Tanks Ladies MID Premium Triblend Relaxed Tanks
Ladies MID Premium Triblend Relaxed Tanks

Ladies MID Premium Triblend Relaxed Tanks

From $28.00 USD
Men's MID Premium Triblend Tanks Men's MID Premium Triblend Tanks
Men's MID Premium Triblend Tanks

Men's MID Premium Triblend Tanks

From $28.00 USD
Ladies Rosie Beach Wash V-Neck Sweatshirt Ladies Rosie Beach Wash V-Neck Sweatshirt
Ladies Rosie Beach Wash V-Neck Sweatshirt

Ladies Rosie Beach Wash V-Neck Sweatshirt

From $50.00 USD
Michigan Roots Tri Fleece Hoodies Michigan Roots Tri Fleece Hoodies
Michigan Roots Tri Fleece Hoodies

Michigan Roots Tri Fleece Hoodies

From $60.00 USD
Shifter Premium Triblend White V-Neck Shifter Premium Triblend White V-Neck
Shifter Premium Triblend White V-Neck

Shifter Premium Triblend White V-Neck

From $30.00 USD

THE ORIGINAL DETROIT BRAND SINCE 1991

Built in Detroit, Worn for Generations.

Our goal has always been: reinstill pride in Detroit, create jobs in our home state, and donate a portion of our profits to local charities whenever possible. 

Featured Products

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MID Circle Black Shirt MID Circle Black Shirt
MID Circle Black Shirt
NEW

MID Circle Black Shirt

From $26.00 USD
Ladies Rosie Premium Triblend Rocker Tanks Ladies Rosie Premium Triblend Rocker Tanks
Ladies Rosie Premium Triblend Rocker Tanks

Ladies Rosie Premium Triblend Rocker Tanks

From $28.00 USD
Detroit Lightweight Bomber Jacket Detroit Lightweight Bomber Jacket
Detroit Lightweight Bomber Jacket

Detroit Lightweight Bomber Jacket

From $65.00 USD
Ladies MID Premium Triblend Relaxed Tanks Ladies MID Premium Triblend Relaxed Tanks
Ladies MID Premium Triblend Relaxed Tanks

Ladies MID Premium Triblend Relaxed Tanks

From $28.00 USD
New Era 313 Polos New Era 313 Polos
New Era 313 Polos
NEW

New Era 313 Polos

From $60.00 USD
Detroit Script Foam Trucker Detroit Script Foam Trucker
Detroit Script Foam Trucker

Detroit Script Foam Trucker

$25.00 USD
+6
Rose Gold Detroit Script Hoodies Rose Gold Detroit Script Hoodies
Rose Gold Detroit Script Hoodies
NEW

Rose Gold Detroit Script Hoodies

From $50.00 USD
MID Circle 20oz Stainless Tumbler MID Circle 20oz Stainless Tumbler
MID Circle 20oz Stainless Tumbler

MID Circle 20oz Stainless Tumbler

$35.00 USD

Shop By Style

since 1991

Original Detroit Shirts

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Detroit Original T-Shirt 1991 Made In Detroit logo Detroit Original T-Shirt 1991 Made In Detroit logo
MID Original Shirt 1991 Made In Detroit logo
Original Since 1991

MID Original Shirt

From $26.00 USD
detroit shifter shirt made in detroit muscle car shirt detroit shifter shirt made in detroit muscle car shirt
Detroit Shifter T-Shirt 2006 Made In Detroit logo
Original Since 2005

Shifter Navy Shirt

From $26.00 USD
Red MID'stressed Premium Triblend Shirts Red MID'stressed Premium Triblend Shirts
Red MID'stressed Premium Triblend Shirts
NEW

Red MID'stressed Premium Triblend Shirts

From $30.00 USD
1991 Gold Built Tough Shirts 1991 Gold Built Tough Shirts
1991 Gold Built Tough Shirts

1991 Gold Built Tough Shirts

From $19.91 USD
313 Shirts 313 Shirts
313 Shirts
NEW COLORS

313 Shirts

From $26.00 USD
MID Red & White Premium Triblend Shirts MID Red & White Premium Triblend Shirts
MID Red & White Premium Triblend Shirts

MID Red & White Premium Triblend Shirts

From $30.00 USD
Discharge Shifter Premium Triblend Shirts Discharge Shifter Premium Triblend Shirts
Discharge Shifter Premium Triblend Shirts

Discharge Shifter Premium Triblend Shirts

From $30.00 USD
Eco Grey MID Navy Distressed Premium Triblend Shirt Eco Grey MID Navy Distressed Premium Triblend Shirt
Eco Grey MID Navy Distressed Premium Triblend Shirt

Eco Grey MID Navy Distressed Premium Triblend Shirt

From $30.00 USD
Shifter Dark Heather Grey Shirt Shifter Dark Heather Grey Shirt
Shifter Dark Heather Grey Shirt

Shifter Dark Heather Grey Shirt

From $26.00 USD
MID Circle Black Shirt MID Circle Black Shirt
MID Circle Black Shirt
NEW

MID Circle Black Shirt

From $26.00 USD
Shifter Premium Triblend Shirt Shifter Premium Triblend Shirt
Shifter Premium Triblend Shirt

Shifter Premium Triblend Shirt

From $30.00 USD
MID Heather Navy Shirt MID Heather Navy Shirt
Made In Detroit wrenchman design on Heather Navy T-shirt

MID Heather Navy Shirt

From $26.00 USD
Eco Grey Blue Shifter Premium Triblend Shirt Eco Grey Blue Shifter Premium Triblend Shirt
Eco Grey Blue Shifter Premium Triblend Shirt

Eco Grey Blue Shifter Premium Triblend Shirt

From $30.00 USD
MID Black & White Shirts MID Black & White Shirts
MID Black & White Shirts

MID Black & White Shirts

From $26.00 USD
Shifter Premium Triblend Long Sleeve Raglans Shifter Premium Triblend Long Sleeve Raglans
Shifter Premium Triblend Long Sleeve Raglans

Shifter Premium Triblend Long Sleeve Raglans

From $35.00 USD
MID Silver & White Shirts MID Silver & White Shirts
MID Silver & White Shirts

MID Silver & White Shirts

From $26.00 USD

Trending Now

Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets

Men's Black Detroit Denim Jackets

View full details
$110.00 USD
Color:
Black/Orange
Size
In stock

Our Story

Crafted in a loft above Eastern Market in 1991, a Detroit legend was born...

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Our Logos

Text DET15 to (877) 658-1321

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